Sales & Marketing


Techniques for getting new customers for your business.

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On a scale of 0-10, where 0 is “fired and escorted out of the building by security” and 10 is “left entirely of his own accord on wonderful terms,” my departure is around a 4. That makes today a hard one, cognitively and emotionally. I have a lot of sadness, a heap of regrets, and a smattering of resentment too. But I am, deeply, deeply thankful to all the people who supported me and Moz over the last two decades.

Rand Fishkin

Sad news that feels a little too close to home.

Maybe it’s because Rand and I started our companies around the same time.  Maybe it’s because we fought the same roller coaster of growth.  Maybe it’s because the idea of being ousted from the company I founded is too difficult to comprehend. 

Rand and the company he built has been an inspiration to me for years.  I wish him well and great success with SparkToro

Books to Help You Sales & Marketing

Influence: The Psychology of Persuasion by: Robert B. Cialdini
The Ultimate Sales Machine by: Chet Holmes
The Challenger Sale by: Matthew Dixon
Content Rules by: Ann Handley

More Books